I KNOW IT SOUNDS LIKE A “too-good-to-be-true” title but believe it or not there are reporters out there who need your expertise when preparing a story and HARO (which stands for Help A Reporter Out) wants to introduce you to them.
Click here to read the pitch and sign up Learn how to become a source for journalists around North America.
HARO was originally created as a Facebook group; it’s grown like mad, and now it’s a social media company with over 100,000 members!
What You Get
You get 3 or so emails a day with reporters looking for expert quotes that, depending on your field of expertise, you will be able to provide. Of course there’s no guarantee that your quote will be used, that’s up to the reporter’s (and her editor’s) discretion, but when it is used get ready for a boost in attention to you and your service or business. Not to mention a nice jump up in your expert status.
B!gShots Bottom Line: HARO is another tool to help you get your message out there on a small business marketing budget, sign up and let me know what you think!
I will never share or sell your information with anyone. Ever.
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Here’s a query I just got for small business owners, please note the deadline is 07:00 PM EST – 9 May, 2011:
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Summary: Real-Life Small Business Mistakes & What Small Biz Owners Learned
Name: Annie Mueller (AmEx OPEN Forum)
Category: Business and Finance
Email: query-16f8@helpareporter.com
Media Outlet: AmEx OPEN Forum
Deadline: 07:00 PM EST – 9 May
Query:
I’d like get input from and possibly interview several small
business owners on this question: what big mistake(s) have you
made in your small business, what happened, how did you recover,
and what did you learn? I’d prefer to hear directly from small
business owners. I’ll handle as much as possible by email and
follow up with phone interviews as needed. Please send me a
brief reply to the above questions. Thanks! Annie Mueller